Best First Lines update- #2 Why We Write
Best first lines has been updated. Also, learn about the new Newsletter.
Why We Should All Write (and How) #1 Why We Write
No matter your profession, you should write. You have value. Find out why it matters…
Why Small Businesses Should Hire a Freelance Writer
Every small business is an online business. Why freelance writers are a must-have today.
6 Laws for Building Product Comparison Articles
Product comparison articles are a great way to tackle industry competitors and insert your brand into the conversation.
How Product-led Articles Support Sales Teams
Learn how quality articles can support sales teams and supercharge your pipeline.
Is it Fluff? Balancing Essential Content with Search Intent
When search intent does not match the exact topic, the writer has to navigate readers down the journey.
Ways to Repurpose LinkedIn Articles
LinkedIn content can be a powerful way to drive business. Learn how to create 40+ pieces of content from one article.
How to Create a Story Empire
![Marvel storytelling [photo of Kevin Feige by Gage Skidmore]](https://johnpaulhernandez.com/wp-content/uploads/2022/10/Kevin_Feige_48462887397.jpeg)
Learn the pillars of Marvel’s Kevin Feige’s storytelling. Build your brand story today.
The Metaverse Papers
A collection of essays about the Metaverse and the opportunities it will bring for creators, writers, and brands.
Traveling in the Metaverse
What will travel look like in the Metaverse? Would it replace physical travel?